Job Detail in India

• Develop and execute comprehensive social media content pieces across various platforms, including but not limited to Twitter, Instagram, LinkedIn, YouTube, Facebook & Threads.
• Create engaging and shareable video content tailored to each platform (post copies and assets), ensuring consistency with the brand's voice and style.
• Identify customer needs, monitor emerging social media trends (features, advertising opportunities), tools, and best practices, and implement innovative strategies to stay ahead of the competition.
• Conduct regular analysis of social media metrics and provide actionable insights and recommendations to optimize campaign performance and improve audience engagement.
• Collaborate with cross-functional teams (marketing, design and product) to develop and execute impactful social media assets, in line with product messaging, positioning, and objectives across different markets.
• Support the development and execution of social media contests, giveaways, and partnerships to drive user-generated content and increase brand loyalty.
• Stay informed about industry trends and competitor activities.

• 1+ years of experience in social media marketing (English as the primary language). Experience with AI tools and products preferred.
• Portfolio of live posts to be shared in resume.
• Strong understanding and passion for social media, with hands-on experience in creating video assets like reels
• Excellent written and verbal communication skills, with the ability to create engaging and compelling content.
• Creative mindset with the ability to think outside the box and generate innovative ideas for social media campaigns.
• Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.
• Knowledge of digital marketing principles and practices.
• Basic graphic design skills and familiarity with image and video editing software is a plus.

CACTUS is a culture-driven company powered by its people, their passion, and their inspiration. All Cactizens live by the culture and values that define us.

We value people for their talent, personality, competency, and the ability to learn and grow. We create a work environment that allows people to thrive and show their best performance. We believe in meritocracy.

We take pride in our diversity. We strive to embrace diverse voices and create an inclusive workplace.

We encourage all Cactizens to talk openly about their ideas and opinions and provide feedback to anyone who is a part of CACTUS, regardless of designation, experience, or seniority. We also encourage them to place their trust and be open to differences in opinions and feedback.

Cactus Communications is a science communication and technology company. We specialize in AI products and solutions that improve how research gets funded, published, communicated, and discovered. We offer editorial, translation, education, and training solutions for researchers; strategic and tactical scientific content solutions to global life science organizations; AI-powered scholarly publishing products for journals and researchers; and solutions for science dissemination and engagement with peers, public, and policymakers for wider research outreach. We have offices in London, Princeton, Singapore, Beijing, Shanghai, Tokyo, Seoul, and Mumbai; a global workforce of over 3,000 experts; and customers from over 190 countries.

• Cactus Communications has consistently ranked among the top 20 on the global list of the Top 100 Companies for Telecommute Jobs since 2016.
• Recognised as ‘Employers of the Future’ two years in a row in 2023 and 2022, in a study by LeadUp Universe, Fortune India and Work Universe
• Recognised as One of India’s Top 100 best Workplaces for Women by Great Place To Work® in 2022
• Winner of ‘Best Innovation Leveraging AI Services’ at AWS AI Conclave 2022
• Recognized as one of the Best Companies for Millennials 2019 by Times Ascent and Learning & Organisation Development Roundtable
• Emerged as one of India’s Top 10 Safe Workplaces for Women in a survey conducted by Rainmaker in 2019
• Ranked #1 among India’s Great Mid-Size Workplaces by Great Place to Work® Institute in 2017